Strategic & Technical
IVD Consultancy
for Companies & Innovators

I partner with you to build and grow

I’m Sergi Gassó, PhD — hands-on IVD consultant with 20+ years of experience in immunoassays, innovation and business development.
I partner with diagnostic companies, innovation units and healthtech ventures to accelerate product development and market access.

My mission: accelerate diagnostics that matter.

20+

Years Proven Expertise

From immunoassay innovation to go-to-market strategy

50+

IVD Reagents

2

Founded IVD-related companies

The Key for IVD Innovation

This figure illustrates the key to transforming innovation into market value. I support startups, established companies, and investors by helping define and stress-test strong a value proposition that connect real market needs with high-impact solutions. From there, I provide hands-on support across industrial R&D, business development, and market access — unlocking the full potential of each project.

Because of his knowledge and expertise in IVD, Sergi brings a rigorous and 360 vision that ensures that projects move to the next level in a solid and informed way. A great professional to count on in IVD innovation projects.

Judit Cubedo

CIO at Lainco

Sergi and his team at Pragmatic Diagnostics provided invaluable consulting support to our R&D team (at BluSense Diagnostics) on assay development and parameter optimization. Sergi is among the most knowledgeable consultants in the immunoassay field, with deep expertise across all stages of development—from early research to verification and validation and market launch. Collaborating with him is not only highly productive but also genuinely enjoyable. His clear communication, strategic insight, and hands-on experience make him an exceptional partner in any diagnostics project.

Marco Donolato

Global Head, Technology & Innovation, Health Solutions at HP

★★★★★

★★★★★